Social Responsibilities of Organizations in India: A Detailed Essay

    Social responsibility practice in Indian organizations presems a mixed picture. There are so many organizations which have contributed a lot for the up lift of the society. On the other hand, many businesses organization do not look beyond their immediate profit’s objective. As the economic conditions of the country had changed considerable, the organization are not able to take the fullest advantage of the economic conditions like shortages, ignorance and of general public and general seller’s market. Here we presents the examples of EPC and TISCO suggest how these forward-looking companies have taken social responsibility as a basic element of the decision-making process.

TISCO and social responsibility:

    TISCO was the first company of the country to conduct social audit to find out the extent to which it is discharging its social obligations. The social responsibility of TISCO is reflected by its mission which is – to strengthen India's industrial base through increased productivity, effective utilization of manpower and material resources and continued application of modern scientific managerial methods as well as through systematic growth in keeping with national aspiration. Guided by its basic philosophy. The company believes in discharging its responsibility towards shareholders, employees, customer as under.

1. Social responsibility towards employees.
2. Social responsibility towards shareholders.
3. Social responsibility towards customers.
4. Social responsibility towards community.

Social responsibility towards employees:

1. By promoting feelings of trust loyalty and purposeful awareness of their needs and aspiration.
2. By providing adequate wages, goods working conditions, job security, effective machinery for speedy redressal of grievances and suitable opportunities for promotion and self-development.
3. By creating a sense of belongingness and team spirit through management at various levels.
4. By a realistic and general understanding and acceptance of their needs and rights and enlightened awareness of social responsibilities of industry.

Social responsibilities towards shareholders:

• By insuring to them a fair return.
• By protecting and safeguarding their investment.

Social responsibility towards shareholders:

1. By fulfilling its commitments impartially and courteously in accordance with sound and straight forward business principals.
2. By bearing their counting confidence in its productive ability and is technical competence to keep improving the quality of its products.
3. By products of proven quality at a fair price.

Social responsibility towards community:

1. By encouraging talent promoting civil sense among members of the community.
2. By availing of opportunities to develops the democratic qualities involve in collective work undertaking in the interest of the community.
3. By respecting the dignity if the individual and acting according to the ideas of social justice. By assuming its proper share of social responsibilities in the community in which the company operates. Besides these responsibilities towards different groups, TISCO has taken over various social development programmers such as – (1) Consumers (2) Shareholders (3) The city development (4) Employers-employee relation (5) Pollution control (6) Rural development programmer/Social welfare programmer (7) Obligation to society.  

1. Consumers:

    The company has adopted the policy of fair pricing and distribution of steel. Though there has been continuous storage of steel, the company never indulged in unfair trade practices. To ensure quality, the company has very rigid quality control system.

2. Shareholder:

    An attempted is made to reward the share holders suitably. The company could not distribute dividends when there was control over the aspect but later, the shareholder have got their due.

3. The city development:

    The company has development the plant site, that is, Jamshedpur, into a full fledge city with adequate provision of housing, health and conservancy, medial services and relating amenities.

4. Employer-Employee relations:

    These are of very high older; workers are given every opportunity to voice through their recognized union. In fact, the union is encouraged to take up the causes for improving employer-employee relationships.

5. Pollution control:

    This is of very high order so that there is no pollution problem in any part of the work place to in the city.

6. Rural development Programmer:

    Under this category, the has undertaken these programmer agriculture and crop setting up of training centers of allied vacation such as dairy, peltry farming, piggery and goat breeding, establishment of village industries and imparting training in those industries.

7. Community Development and social welfare:

    To under take various programmer the company has created separate department under the charge of chief social services manager. Various programmer under this category include operations of community development centers, welfare of Adivasis, youth clubs etc.

8. Obligation to society:

    To company has undertaken programmer like small pox eradication, flood, relief draught and cyclone relief in Orissa, relief work in cyclones in cyclone reliefs in Orissa, relief work om cyclone in Andra Pradesh, relief work during civil disturbances in Bihar, and other similar activities.

ITC and Social Responsibility:

    The company has undertaken various programmer to fulfill its obligation to various constituents; followings are the social responsibilities exercised by company towards different groups.

1. Concern for their shareholder- the investing public.
2. Concern for their employees- their most value assets.
3. Concern for their ultimate customers- millions of customers.
4. Concern for their intermediate customers- the trade.
5. Concern for their competitions for whom they wish well- as healthy competitions ultimately benefits the customer.
6. Concern for their suppliers- their sources of raw materials and anciiiaries.
7. Concern for the national aspiration- India’s future.